You post transformation photos on Instagram. You share class updates on Facebook. You put workout clips on TikTok. And none of that shows up when someone searches "personal trainer near me" or "gym in Bury" on Google. Social media is brilliant for keeping your existing clients engaged, but it doesn't bring in the people who don't know you exist yet. That's what a website does.
I'm Laurence, and I build websites for gyms, personal trainers, fitness studios, yoga and pilates instructors, martial arts clubs, and sports coaches. Hand-coded, fast, designed for phones first, and built to get you found on Google by people actively looking for what you offer.
Someone looking for a gym or a PT wants to know what you offer, where you are, and how much it costs. If they're looking at a studio or club, they want the class timetable. If they're looking at a personal trainer, they want to see results and get a sense of who you are. Nobody is going to commit to training with someone based on a Facebook page alone.
I build sites that give potential clients everything they need to make a decision. Your services, your timetable, your pricing, your location, and a clear way to book or get in touch. Clean, easy to scan on a phone, and fast enough that nobody bounces while it loads.
You're already creating content. Transformation photos, class highlights, workout clips, client shoutouts. I can build a social wall into your website that pulls in your latest posts from Facebook, Instagram, and TikTok automatically. Your site stays fresh without you having to update it separately, and visitors see the real, active community behind the business. It's your content, on your platform, working for you in Google search as well as on social.
You're mid-session with a client and someone messages asking about class times, pricing, or whether you do one-to-one sessions. I build AI chatbots that handle those enquiries on your website instantly. Trained on your actual timetable, your packages, your availability. The potential client gets an answer straight away instead of waiting hours for a reply. From £199 setup, £20 a month.
A hand-coded website starts at £499 one-off. If you'd rather spread the cost, fully managed sites start from £30 a month, which includes hosting, SSL, support and updates whenever your timetable or pricing changes. Nothing upfront on the monthly option.
I also set up business email on your own domain from £8 a month, and run local SEO campaigns so you show up in the searches that bring new members and clients through the door. £199 setup, £20 a month.
If your fitness business lives entirely on social media, you're missing everyone who searches Google first. Let's fix that.